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The new Apple iWotsit…

I don’t need it. I don’t know what it is, exactly, but I’m confident that all my communications, entertainment and computing needs are currently met, perfectly happily. If anything, I have a surplus of communications and entertainment tools and media. Too many ways to get in touch. Too many ways to watch TV, film, see photos, listen to music, read books, email, call, Skype etc., on the move.

But damnit, I’ll bet that whatever Apple release tomorrow I’ll want. Because smug and self-satisfied as Mr Jobs is, his company is awesome at design and fantastic at getting us to ‘need’ things for no reason other than they’re beautiful and elegant. I’m not a Mac, though… that’s one thing I’ve managed to hold firm to.

Cross posted at Division6.

Banning Twitter

The Sun and PR Week have both covered a story today about footballers being banned from social networks by their clubs (specifically Manchesters United and City). Footballers and social networks, particularly Twitter, aren’t often the best mix: see Ryan Babel and Darren Bent for further details.

Despite the freedom of speech argument, I don’t think this is necessarily a bad thing. When it comes to social media a certain amount of common sense is required, and without wanting to resort to stereotypes, footballers aren’t considered one of the more sensible facets of society, so perhaps a blanket ban is best. Fans are still going to go and watch the match/purchase merchandise etc., and at the end of the day that has to be the consideration of the business – does a presence on SM by individuals have a positive effect on the bottom line? In this instance I don’t think it does.

Having said that, Bent has learnt from his mistake in the summer, and he now provides an intriguing insight in the day-to-day workings of a professional footballer’s life. As long he steers clear of engineering transfer moves on Twitter again, he could become a case study of how public figures should operate online.

LynchedIn

Eraserhead, Wild at Heart, Mulholland Drive; David Lynch’s output has always bordered on the eccentric, to say the least.

Try searching for a trailer for Twin Peaks and you’ll come across this – possibly the most bizarre dance put to celluloid.

Not so long ago, a friend recommended I visit www.davidlynch.com. Meh, probably some bog-standard, self-promoting ‘web destination’ for all things Lynch, shamelessly wrapped around some new film, I cynically thought.

How wrong I was.

Without a doubt one of the most unique websites I’ve seen. Check it out for yourself. It includes, but is not limited to:

A video of the director offering daily weather reports

A dedicated catalogue on the range of David’s ‘Signature Cup’ coffee products

A page of ringtones (presumably created by Lynch)

An online shop selling pins/buttons, distorted nudes books, hats and mousepads

Bizarre but y’know, sort of cool.

How to win in girls football?

If the success of our girls’ football team came down to commitment to the cause and sheer determination I’m pretty sure we would have had a good chance of winning our league earlier on this year. Unfortunately it seems to come down to skill and size.  Apart from our goalie Fran, none of us have had much experience on the football field and being dainty PR girls there’s not a lot of weight behind us either. Perhaps we should’ve taken some tips from Elizabeth Lambert, a female footballer from the University of New Mexico, and we wouldn’t have finished last… then again, looking at our opposition, those moves might get us into more trouble than it’s worth.

Cell size and scale

So that was probably the most boring headline possible but this is actually quite cool. Cell size doesn’t sound interesting and it probably isn’t – unless presented in a way that helps people understand.  This gives scale to  really really small things.

Ok, cool might still be pushing it.

M&S and social media

Great article from Econsultancy on Marks and Spencer’s social media strategy here. Sienne Veit, business development manager of the retail giant, talks about how M&S has implemented a social media strategy, where it has been successful, how it deals with difficult issues (such as Busts 4 Justice), Twitter and how it measures success. Interesting case study.

boobed

Professional footballer and prolific twitterer Darren Bent (of Sunderland, ex-Spurs subs bench fame) has really taken the micro-blogging network to heart – he’s had his profile name, @DBTheTruth, stitched into his boots. The interactive kickers are courtesy of his supplier Umbro.

This isn’t the first time the occasional England striker has embraced Twitter. In the summer, in an attempt to reinvigorate his stalled transfer from Harry Redknapp’s White Army to the Black Cats, he let his feelings been known with what some might call a strongly-worded outburst aimed at the North London club’s chairman, Daniel Levy.

Obviously Bent isn’t the first sportsperson to use Twitter, but he does seem to be the one embracing it the most. We’ve had live event blogging and tweeting – what money on Bent to tweet whilst playing in a match?